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In the meantime, The 50 in 5 Challenge could be a great next step for your channel...

The Creator Startup Bundle

After 12 years on YouTube and hundreds of conversations with top creators, we packaged everything we’ve learned into three programs that show you how to get ideas, grow your channel, and earn from brand deals.

Get The Bundle – $899 $749

Are you a creator that is struggling with...

Coming Up With Video Ideas

You know how to make videos, but you struggle with generating good ideas that your audience will resonate with.

Growing Your Channel

You've been working hard on your channel, but you're growth is stagnating and you aren't sure why.

Securing Brand Deals

You've started working with brands, but can't figure out how to get more deals, or larger ones, on a consistent basis

In As Little As 8 Weeks
You Will:

Master the 5 components of high viewership ideas

We'll walk through how to craft a high viewership idea, with examples from top creators.

Turn a handful of views into a dedicated audience

You'll learn the ins and outs of creating formats and build a library of videos that make viewers keep coming back.

Have a custom deck that you can use to pitch

You'll complete and learn how to use a pitch deck that shows why brands should work with you, and how they can easily sponsor.

Hear from creators like you

17x my brand deal rate

"Immediately after the course, I went from barely being able to get a single integration for $3500, to getting a four video deal with a global brand for $9700 a video. This month I secured a brand deal for $60,000. Unreal."

Drew Witt @Wittworks

202k subscribers

First 6 Figure Deal

"We landed our first 6 figure sponsorship and spokesperson role in the same week after the course. Both were huge goals for us."

@HomeRenoVisionDIY

3.4M Subscribers

The Creator Startup Bundle Includes…

Generate 50 High Viewership Video Ideas in 5 Days

Unlock the 3 Simple Rules of YouTube That Took Us From 0 to 1.5M Subscribers

Turn your creativity into a profitable YouTube channel through the power of brand deals.
Get The Bundle – $899 $749

*Creator Startup Survey Results, 2024

2/3

of creators say they struggle with how to get more views

50 in 5

In just 10 minutes a day, we'll guide you through the 5 components of a high viewership idea and give you challenges to spark ideas fit for your channel.
Day

What is a High Viewership Idea?

We'll kick off 50 in 5 by dissecting what goes into a high viewership idea and walk you through our favorite framework to start filling up your idea bank with your first 10 ideas.
Day

Earn the Click

Getting your viewers to watch your video starts by thinking about how you can earn their click. We'll talk about how to use information gaps to intrigue your audience and get you to idea #20.
Day

Your Degree of Difference

You can develop engaging ideas, but if you don't stand out among all of the other videos on YouTube, your audience might not click. For ideas 21-30, we'll talk about what you can do to make sure that you're providing something different from the other creators in your niche.
Day

Evergreen Video Ideas

High viewership can be achieved by following trends, but building a sustainable long term catalog of videos requires evergeen ideas. Ideas 31-40 will all be focused on creating videos that your audience can enjoy for years in the future.
Day

Make Your Ideas Repeatable

Your last 10 ideas will be focused on how you can build off of ideas that your audience already knows and loves - and why this is a strategy used by all top creators.

*Creator Startup Survey Results, 2024

2/3

of creators say their #1 struggle is growing their audience

YouTube Growth Playbook

The YouTube Growth Playbook follows the 3 simple rules of YouTube. This course is designed to teach you actionable steps for growing your channel in a sustainable, long term way.

Rule 1: If They Don't Click, They Don't Watch

We'll kick off the course with the most important rule of YouTube, because growing your channel all starts with getting people to click on your videos.
Details
In Chapter 1, we'll start by outlining the 4 ways that audiences are discovering your videos on YouTube. Then we'll dive into defining exactly who the audience is that you're trying to reach so that you know what videos they want to watch.
In Chapter 2, we'll guide you through how you can earn the audience's click. We'll talk through how to use titles and thumbnails to get your audience intrigued, and break down exercises we use to create titles and thumbnails to grow your viewership. We'll also go over one of our favorite resources for coming up with high viewership ideas.

Rule 2: Respect Their Time

Next in the playbook: getting people to watch until the end. Once you earn the click, you have to provide enough value to keep your viewers engaged.
Details
In Chapter 3, we'll show you how to deliver on the promise of your thumbnail and break down our 5 principles of compelling hooks. The first 30 seconds of your video define whether or not your viewers will stick around. We'll then dive into our favorite storytelling frameworks to keep your viewers engaged and bring on George Blackman to talk about a key exercise you can use for your videos: the 3 levels of scripting.
In Chapter 4, we'll bring on Ernesto Perez to outline how he's helped creators get hundreds of millions of views on their shorts. He'll break down the anatomy of a high viewership short, and talk through the framework that you can use for your shorts: The Stop, Hook, Payoff Method.

Rule 3: Do You Want More Stuff Like This?

Finally, we'll wrap up the playbook with how you can consistently get your viewers to come back and watch more.
Details
In Chapter 5 & 6, we'll discuss how you can create ideas and include CTAs in your videos that keep your viewers wanting to watch another video. We'll also dissect how to craft high conversion off platform CTAs that drive viewers to your website or a brand's product. We'll also go over the data that you need to pay attention to in YouTube studio to make sure you're growth is heading in the right direction and how you can create a sustainable production process to create consistently without burnout. We'll cap off the course with the YouTube Growth Playbook checklist: a guide that you can refer back to on your journey to keep you on track towards your goals.

*Creator Startup Survey Results, 2024

76%

of creators have done less than 5 brand deals in the last year

Brand Deal Blueprint

Over the course of 3 chapters, we'll bring you through each stage of the pitch process. You'll start by developing your pitch deck, then learn how to use it in the pitching & closing phases. Finally, we'll shift towards executing your brand deals and how to set yourself up for a renewal.

Your Pitch Deck

In this chapter you’ll learn about the dynamics of the advertising business and complete your pitch deck. We'll also focus on what brands can purchase from you. and you’ll learn how to build a “menu” of offerings.
Details
We'll kick off the course by discussing the 5 stages of a creator startup to give you an overview of where you are at in your business and where you are headed. Then, through 8 videos, you'll build out the pitch deck that you'll be using to work with brands. We’ll also take you through our Brand Deal Financial Planner Template and show you how to predict revenue and keep track of your partnerships. We'll close the chapter discussing the biggest friction points that are common for creator businesses to run into and how to handle them.

Getting a Yes From the Brand

In this chapter, you’ll learn how to use your completed pitch deck to show brands exactly why they should work with you. You’ll learn your role in the pitch process and how to negotiate a contract that makes sense for you.
Details
We'll begin chapter 2 with an overview of the pitch process. You'll create a list of your north star brands, and we'll dive into what to do when a brand reaches out to you. From there we'll talk about best practices for doing cold outreach to the brands that you want to work with. We'll share a conversation with our agent, and discuss the process of working with representation. We'll also share a conversation with the CEO of a major brand to talk about what brand's look for when working with creators. We'll close out the chapter by discussing the legal side of brand partnerships, and walk through a vetted contract template that you can use for your deals.

Execution & Renewal

In chapter 3, you’ll learn how to navigate working with brands after the contract is signed. We’ll walk through how to create a good integration and how to turn a single brand deal into a long term partnership.
Details
The final chapter of Brand Deal Blueprint begins with a walkthrough of the execution phase of the pitch process. We’ll discuss the exact steps of the execution that you need to look out for, and how this part of the process could change depending on if it is “Brand-Led” or “Creator-Led”. We'll also talk about how to create a great integration that overdelivers on the brand's expectations. We'll conclude with an outline of what you need to do in order to turn a one-off deal into a long-term partnership.

What else you'll get...

22 Pre-recorded video modules

We've distilled each video into only the valuable information that you need - allowing you to focus on your business.

Creator Startup Digital Workbook

To go along with the video content, we’ve created a full workbook for you to be able to apply the information directly to your creator startup.

A ready-to-use brand contract template

Working with our lawyer, we've developed a contract template that you can feel confident using for your brand partnerships.

Guest instructor session with Ernesto Perez

A short-form content deep dive to help you sharpen your ideas and increase your reach.

Guest instructor session with George Blackman

A storytelling and scriptwriting breakdown to help you improve retention and long-form performance.
Get The Bundle – $899 $749

Create your own Blueprint Pitch Deck

  • This is the exact pitch deck template that made us our first $1M in brand deals

  • Already generated 6 figures in sponsorship revenue for Brand Deal Blueprint members.

  • The pitch deck will structure your communication with brands, allowing you to focus on what you do best: creating.

Hear from our students

Creator Startup is making a huge impact in these creators’ lives.

"Using the pitch deck, I’ve doubled my brand deals from last year."

@PhilHatesGluten

250K followers

Play

“We changed pretty much the way we do and think about everything in our business from top to bottom as a result of taking this course.”

@LisaAndJosh

120k subscribers

Play

"I encourage anybody who is not getting the right value or exact type of brand deal you're wanting to, buy this course."

@CohenThompson

822K subscribers

Play

Closed My Largest Deal

I've already used the pitch deck and am closing my first large deal with a sponsor. This course was excellent and engaging!! The price felt a little steep when I signed up and after the first week, with the amount of content provided, I felt it was a steal! It gave me exactly what I needed to feel confident to move ahead as a creator with the basic knowledge to understand this industry.

@RobertMBerger

403k followers

6 Month Sponsorship

I secured a 6 month sponsorship based on knowledge gained from the course.

Jesse @tabGeeks

8k subscribers

Two months after joining I made more then I did the whole time I’ve had the channel

My channel is pretty small, but I was happy and surprised by the sponsorship deals I landed shortly after going through the course. Two months after joining I made more then I did the whole time I’ve had the channel.

@npalkowski

4k subscribers

Game Changer

The Creator Startup was a game-changer in leveling up my business not only for myself as a creator but also for many of my clients. So often, creators learn by doing. It was amazing to harness the knowledge Colin and Samir have amassed over their 10 years of experience to accelerate our growth. Thank you to the Colin and Samir team for an amazing experience!

Elizabeth Buffone

Social Strategist

Made back the price of the course 5x in 1 week

Was worried that I wouldn't learn anything new for that amount of money, but I really did. The week after finishing the course, I sold a few ads that earned me back the money X5.

@EnderScholtens

45k followers

Concise, Polished, and Relevant

I have taken many online courses, but Creator Startup is my favorite. The course content is concise, polished, and relevant. Courses often throw the kitchen sink at you; determining what is important (if important at all) is a lot of work. Colin and Samir are experts in their field and have a real knack for communicating what really matters. I highly recommend this course to anyone who is either an aspiring creator or is already working in this field.

@KatieHolden

19K followers

This is our

Guarantee

We've packed everything we know about building a creator brand business into this course. If you start and don't think it fits your needs - let us know within 7 days of purchase and we'll refund you the entire cost of the course.

Get The Bundle – $899 $749

From The YouTube Growth Playbook:

My retention is at an all time high.

The YouTube Growth Playbook is the complete package. It gives you a clear path to success on YouTube by condensing high level expertise into three clear rules. The advice is tactical and easy to implement. After following through on the storytelling strategies, my video retention is at an all time high!

Terrance Lewis

3k subscribers

The YouTube Growth Playbook has felt like the resource I've been searching for for years.

I thought I knew a majority of the information coming into this program, but now I understand everything exponentially more. If you're serious about being a creative - not even exclusively a YouTuber - than this is for you.

Jamie Regan

7k subscribers

I've recommended this to 30 creators

The playbook does something different, it isn't a How To, its not a Get Views Fast scheme, it truly is a guide and a path to organic and strategic growth. Something that isn't a do this and this will be the result, it is homework, it is planning, it is strategy that you have to find how that works for not only your niche but the brand and identity you have built or trying to build. I just finished this course, I have yet to implement all the worksheets and guides not only into my channel but my production even into my photography planning and plan to use it for every shoot or every production. So far I have recommended this to at least 30 people, that I know are trying to build their channels. They are small creators struggling to get off the ground and are truly lost on where to go and what path to move forward on. Thank you to the guest speakers and Colin & Samir for making such a good playbook and material that was worth every dollar.

Owen Garrett

Brilliantly Put Together

As someone who advises multiple YouTube channels and runs a few faceless ones myself, I found your content both refreshing and inspiring. Even though I'd come across some of the topics before, the way you presented them offered new insights. I can't recommend your playbook and challenge enough to anyone looking to grow on YouTube. Really excited to see what you come up with next!

Giorgi Danelia

If we haven't met

Hey, we’re Colin & Samir

We’re YouTube creators and podcasters that break down the latest in the Creator Economy from a creator's perspective. We’ve spent 10+ years making videos together on YouTube. We built and sold our first YouTube channel. We interview the biggest creators on Youtube.
Get to know us

This course is for you if...

  • You have big goals for your YouTube channel in 2026 - whether you’re just getting started or you’ve been uploading for years
  • You want a clearer system for coming up with strong ideas, growing your audience, and making money from your channel
  • You’re ready for step-by-step frameworks from the world’s top creators instead of guessing what to do next
  • You want tools you can use all year long - idea generation, growth strategies, and brand deal systems
  • You want to make money from brand deals + plug your creator startup into a proven brand deal system.
This course is not for you if...
  • You’re not planning to make videos in 2026 or aren’t ready to create consistently
  • You’re looking for a “go viral fast” shortcut instead of a long-term system
  • You don’t want to build a creator business or earn money from your channel
  • You prefer to figure things out on your own rather than follow a proven framework
  • You don’t have capacity to take on new brand deals or grow your channel in 2026

From 50 in 5:

2 million views on a new channel

Recently posted a video using one of the ideas I came up with on Day 2 of the challenge - after 7 days the video is about to cross 2 million views and I've gained over 16,000 subscribers since posting the video. This was only the 7th video on my channel, so I have been completely blown away by the results!

Grant Rudow

17.6k subscribers

First 1M view short

One of the ideas I learned from 50 in 5 helped me create my very first short that made it to 1 million views!

Tameka Anderson

2k subscribers

Having flatlined at 60k subscribers, this ideation bootcamp was a much needed breath of life into my title creation.

I loved how they spelled out current formats that are working on Youtube and how to create titles that establish reliable content for viewers to expect and consume. 10/10 would highly recommend it to anyone, especially since the price is a no-brainer. Looking forward to the next one!

Hamilton Dilbeck

67.1k subscribers

A must watch for anyone that is good at storytelling, but can't figure out how to actually get views.

Highly practical advice that helps you repackage your ideas as clickable curiosity grabbers! Your ideas aren't bad, it's how you choose to frame them to the world that needs work. As someone who has been in the marketing space for a long time I was impressed how much value they packed in for $25.

Matt Fitzgerald

I was throwing away good ideas

Never realized how many good ideas I was throwing away because I couldn't work out how to title them. One of (if not the most) helpful pieces of content for a creator struggling to get clicks, definitely a 1/10 (In YouTube terms)

Ausin Mydlowski

Ideas 10x Better

I really appreciate the effort you've put into this course. I'm doing a rebrand of my channel and I've already come up with a dozen ideas 10x better than anything I made before. Keep up the good work!

Dylan Albertazzi

Go ahead, write us off.

Literally

This program isn’t free. But for business owners, it’s tax free. Brand Deal Blueprint is a business expense which means you can deduct it from your taxes.

FAQS

How is this different from the content that is already on YouTube?

Good question - no matter what content we make, our goal is always to educate and empower creators. On YouTube, we do that through conversations with other creators that can teach and inspire you to go out and create. Creator Startup courses are centered around actionable exercises that you can apply directly to your own channel and business.

What gear and tools do I need to make use of the course?

All you need is a computer with an internet connection.

Do I need a certain amount of subscribers to take the course?

There is no subscriber requirement to take the course, but we do recommend that you be committed to creating videos and growing the business of your channel.

What experience with YouTube do I need to have?

To get the most out of The Creator Startup Bundle, we recommend that you have experience making videos for your channel or understand the type of videos that you want to make. That way, all of the videos and exercises will be directly applicable to your channel right now.

Do I have a limited amount of time to take the course?

We understand, as a busy creator, you already have a lot on your plate running your channel. There is no set time required to finish the course - you’ll have lifetime access to the content, so feel free to finish at your own pace.

We’ve Interviewed 100s of Creators & Spent 12 Years on YouTube

We’ve spent 12 years studying how creators grow on YouTube…from the formats they choose, to the way they think about storytelling, to how they make money. 

Over the years, one thing became obvious: having the right playbook makes everything move faster. That’s why we put everything we’ve learned into this bundle. So instead of piecing things together on your own, you can follow the same frameworks top creators use every day.

Get the Creator Startup bundle for $150 off today.

Get The Bundle – $899 $749